Insights

Supporting an international scientific press office is fairly different from a typical day in PR. This particular opportunity had evolved from initial, additional communications capacity into a much more operational function supporting all live media activity. Across ESC Congress 26, the team was handling 50+ press releases, 12 Hot Line sessions and multiple types of scientific content, all operating under different embargo rules.

The National Franchise Exhibition takes place on the 2nd and 3rd October 2026, and we're excited to have members of the TMC team exhibiting. Taking place at the NEC Birmingham, the event brings together franchisors, prospective franchisees and industry experts from across the UK for two days of conversations, advice and insight into the franchise sector.

We're delighted to share the Chartered Institute of Marketing (CIM) and TMC Strategic Communications (TMC) have announced a formal partnership, which sees the Cheshire-based agency join CIM’s Company Affiliate Partnership Programme.

TMC Strategic Communications has appointed Francesca Garnsey as Managing Director, as the 45-strong agency enters its next phase of growth in its 20th year. The appointment marks a significant internal promotion for Fran, who joined TMC in 2017 as an Account Executive and has since progressed through the agency, most recently as Head of Client Services.

Presence is becoming a luxury. As a society, we’re guilty of living our lives through a screen, but as our relationship with devices begins to shift, we’re craving more opportunities to switch off, be present and experience something in real life (IRL). And as our attention moves beyond the screen, brands are starting to rethink how they earn it.

Search, social and AI are becoming increasingly interconnected, and August brought several updates that show how quickly the way businesses are discovered online is changing. Google is making social search easier to measure, AI-generated content is facing tighter transparency requirements and social platforms are placing greater emphasis on credible, human-led content.

High-profile visits attract attention, but attention alone does not guarantee impact. When former Prime Minister Rishi Sunak and Akshata Murty visited Home Instead’s National Office, it presented a valuable moment to showcase the organisation’s people, innovation and leadership within the care sector, while giving Mr Sunak the chance to gain first-hand insight into the realities of modern home care and the challenges shaping its future.