Siemens are dedicated to help enrich and enhance learning. Nurturing engineering talent for the future, Siemens bring science, technology, engineering and maths to life in the classroom.
Our brief was to deliver an interactive virtual experience, providing an educational platform that housed specific assets and content from the Siemens Education website. The creative execution needed to engage secondary school aged pupils and inspire learning, by providing a range of stimulating, easy to access, STEM related content.
TMC worked collaboratively with Siemens to develop an interface and virtual environment that would deliver a fully immersive experience. The environment incorporated historic content from the Siemens Education website, alongside newly created resources, e-learning elements, and interactive learning tools.
A key consideration of the brief was to adopt a truly futuristic look and feel, weaving in themes that highlighted Siemens’ continued commitment to sustainability. Set in outer space, the Infinity STARship became the chosen direction, taking students on an inspirational journey through the stars.
STEM-related Study Resources
Featuring interactive learning, quizzes, video clips and information all linked to the curriculum, students are able to navigate their own journey throughout. Collecting ‘STAR points’ based on their interactions, this gamification element further adds to the ongoing share-ability of the experience.
Supporting both classroom learning and independent study opportunities, teachers can benefit from the additional STEM related study resources. The STAR points that are collected, act as a visual record of learning, which students can download and present to their teachers as evidence of their experience.
Accompanying teacher’s notes were also created to ensure all information about the virtual environment was accessible and understandable, allowing schools to take full advantage of the resources available.
The resource has been continually promoted through electronic direct mail, alongside digital banner advertising on TES and features on the STEM Learning website.
“It looks amazing – loving the ‘employee of the month’, the quiz questions in the central hub and all the other details.”
Sybil Sellwood – Marketing & Communications Events Manager, Siemens
Could immersive, virtual environments become the next strategic tool to help elevate your organisation?
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Learn more about how we develop virtual environments here.
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